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  • Fahrenheit Advisors Signs VCU Athletics & Mascot Sponsorship

    Fahrenheit Advisors Signs VCU Athletics & Mascot Sponsorship RICHMOND, VA – Under the terms of an innovative and first-in-the-nation sponsorship agreement with the Virginia Commonwealth University Athletics Department, Fahrenheit Advisors today announced that it has signed a two-year agreement to sponsor VCU Athletics and VCU’s mascot, Rodney the Ram. “When Fahrenheit contacted us about sponsoring VCU Athletics, we created a unique opportunity to highlight the confidence the firm…Read More
  • 5 Steps to Turn Business Disruption Success Into Competitive Advantage

    5 Steps to Turn Business Disruption Success Into Competitive Advantage When 9 in 10 startups fail, how do you become a unicorn instead of going the way of the dodo? In other words, how do you succeed as a disruptor like Uber and not end up a business school case study like Blockbuster? The real trick to succeeding as a disruptor is having a crystal-clear understanding of your competitive advantage.…Read More
  • Human Capital Expert Profile: Janet Carson-Flamini

    Human Capital Expert Profile: Janet Carson-Flamini Janet Carson-Flamini has 20+ years of experience coaching leaders. She has worked with individual contributors, managers, and leaders at scrappy start-ups and Fortune 500 corporations. Leveraging her curiosity, Carson-Flamini gets to know each client, their strengths, and their aspirations – breaking down gaps into specific actions that can build new habits and competencies. Her clients become more self-aware, look at…Read More
  • Selena Trudy Sanderson Named Sales Advisory and Growth Practice Leader

    Selena Trudy Sanderson Named Sales Advisory and Growth Practice Leader Fahrenheit Advisors is pleased to announce the appointment of  Selena “Trudy” Sanderson to Practice Leader of the firm’s Sales Advisory and Growth Practice. In her new role, she leads a team of experienced sales operators to help mid-market companies accelerate revenue growth. Sanderson has decades of experience leading, scaling, and advising companies on growth strategies, partnering with clients to understand…Read More
  • CASE STUDY: Sales Growth in Private Equity-Acquired Company

    CASE STUDY: Sales Growth in Private Equity-Acquired Company Seeking better sales results out of a recently acquired industrial services company, a leading private equity group needed to develop and implement a comprehensive go-to-market sales strategy that would optimize the acquisition’s sales performance, increase its revenue, and accelerate its growth. Fahrenheit began by conducting a comprehensive organizational and market assessment, including the company’s existing sales and service resources and…Read More