CASE STUDY: Ledbury Engages Fahrenheit Advisors’ Finance & Business Advisory Services
Ledbury Co-Founders Paul Watson and Paul Trible first met on the streets of London while students at Oxford University’s SaÏd Business School. They came up with the dream to start their own business, and made that dream a reality in 2009 when they founded Ledbury. In the beginning, they were exclusively an online e-commerce company. They have slowly grown over the last six years into a multi-channel retailer, and now have two locations: one in Shockoe Bottom and another in the West End at Libbie and Patterson.
Ledbury is a luxury apparel company that specializes in the design, production and sale of men’s dress shirts, casual shirts and related accessories. They have been featured in the Wall Street Journal, Financial Times, GQ Magazine, and MSNBC Morning Joe.
Fahrenheit Finance Engagement
Ledbury’s Co-Founders first heard about Fahrenheit Advisors in 2011 by word-of-mouth. “Someone told us there was a new group starting that does small business-focused accounting and financial assistance,” said Watson. And that’s how they met Fahrenheit .
“We started out originally working with them getting assistance in accounting/bookkeeping, with some fractional CFO accounting work,” said Watson. What began as some basic accounting and reconciliation work slowly evolved into a much more complex relationship where they utilized Fahrenheit to help set up their back office functions, best practices, and a deeper assessment of how Ledbury was looking from a business perspective.
This relationship still continues today. Ledbury periodically engages Fahrenheit to review their financials, act as a sounding board for their Co-Founders and controller, and make sure that everything is in line and as it should be.
The relationship between Fahrenheit and Ledbury has been a positive one. “It’s been great,” said Watson. “The flexibility is what’s important. If we need to ask the team to come in for a couple days, they can do it. Likewise, if we need to augment the staff for bookkeeping assistance, we can lean on Fahrenheit to do that. It’s been a nice way to quickly augment our shortcomings,” said Watson.
As with many of our clients, Ledbury has been able to leverage the flexibility we are able to offer by allowing them to gain access to the team at Fahrenheit when and where they need it. We have been there for Ledbury when they needed us, and we have the ability and knowledge to continue that relationship as their business evolves through a different set of needs.
WHAT OUR CLIENT SAID
“The flexibility is what’s important. If we need to ask the Fahrenheit team to come in for a couple days, they can do it. Likewise, if we need to augment the staff for accounting and finance assistance, we can lean on Fahrenheit to do that.”
– Paul Watson, Co-Founder, Ledbury