The relationship between Create Digital and The Fahrenheit Group is a long one. In fact, it goes all the way back to the beginning for both companies. They were started on the same day by the same angel investor. In the beginning, Create Digital was known as Fahrenheit Emerging Media. In 2013, Fahrenheit Emerging Media broke off from The Fahrenheit Group to become Create Digital with Kendall Morris serving as CEO and Brett Lewis taking over as COO.
When Kendall and Brett bought the business back in 2013, they wanted to make sure they had a good grip on their financial stability and strategy. “It was important for us that we paid close attention to those things,” said Lewis. They wanted to make smart decisions financially. “At that time, we couldn’t afford a full-time CFO, the fractional CFO that Fahrenheit offers was a great fit for us and still is,” said Lewis.