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5 Signs Your Sales Playbook Needs a Refresh
Successfully running a business means leaders must wear many hats – from accounting to operations to marketing. Whether managing a Fortune 500 company or a small mom and pop business, the most important “hat” is sales. Why? Because a business cannot borrow its way to success. At some point, it must consistently sell products or services - and consistent sales…Read More -
Fahrenheit Expert Spotlight: Selena Sanderson, Sales Advisory Consultant
Selena Sanderson draws on a highly successful sales career to help management teams revitalize their sales operations and grow their businesses. “I focus on aligning business strategy with top line growth,” she says. “I shape a vision for sales teams that articulates goals and provide the processes and training needed to achieve them.” Sales strategy, management, and business development…Read More